IIS Webcruiser is an ongoing panel monitoring tool run by IIS on all its online panels at client demand to pre-identify and survey the selected special and narrow target groups, that would be impossible by phone and very expensive with random online screening.

In a time-cost effective manner, this tool helps you identify specific target groups to be used later in highly specific studies.

Your benefits from using this solution:

• Pre-recruit/identify difficult samples for strategic, low incidence project thus lowering the budget
• Investigate potential of certain research subject on the IIS panels at limited costs
• Allows you to sell more online research in a more cost effective manner and create new opportunities with your current/future clients to win new business previously not possible