Have you ever wanted to gauge your customers’ feelings when they see one of your adverts? As if you were there with an emotion measuring device? 

This product gives you the chance to get closer to the real emotions felt by online respondents confronted with a given video advertisement, other then through direct questions.

EmotiTrace invites respondents to evaluate copies in a more graphical manner indicating their degree of interest by moving the mouse pointer from maximum positive to maximum negative according to their feelings when watching the advertisement.