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MagTest


Placing your magazine advertisements next to the right articles, on the right page and in a suitable way, may have been a real challenge for you in the past. Overcome this problem with the aid of MagTest, a product that mimics a reader’s natural way of skimming through the pages of a magazine in an online environment. 

MagTest will tell you how much time the respondent spent on each “focus” point on a page, on the basis of the areas that he or she zoomed in on.

Designed for media research (content testing) and advertising research (printed advertisement testing), MagTest provides you with enhanced reading functions, rich data collected as a result of the reader’s interaction with the magazine, real-time visual reports and dynamic questionnaire building according to reading patterns.